The Fritchle Car Company was once housed in what is now The Fillmore Auditorium (Colfax Avenue & Clarkson Street). Here is some fascinating history about the development of an idea way ahead of its time.
From
 HISTORY
100 Miles On One Charge -- The remarkable Fritchle electric car by Carl Sulzberger:
     The early years of the "Automotive Age," 
beginning about 1895, were marked by electric-powered motor vehicles 
being a significant factor in engineering innovation and in vehicle 
sales. However, faced with competition from continually improved 
gasoline-powered internal combustion engine vehicles and the limited 
availability of battery recharging stations, electric vehicle sales 
peaked in 1912 and then began a steady decline almost to the point of 
extinction by the mid-1920s. This article is the story of one of the 
truly outstanding early electric automobiles and its equally outstanding
 designer and manufacturer.
 
|  | 
| Oliver Fritchle 
 | 
     Born in 1874 in Mount Hope, Ohio, Oliver Parker 
Fritchle graduated in 1896 from Ohio State University with a degree in 
chemistry. While working as a chemical engineer in the steel and ore 
smelting industries in Colorado in 1897, he became fascinated by 
electric motive power. Drawing on his chemistry training, Fritchle 
developed a superior 28-cell lead-acid battery weighing 400–600 lb that 
easily powered an 8-hp motor. He received a patent on his battery in 
1903 and shortly thereafter established an electrical engineering firm 
and formed the Fritchle Electric Storage Battery Company in Denver, 
Colorado. Designing and building electric vehicles soon followed.

 
     The first Fritchle electric car was produced in 
1905 and, by the end of 1907, another 20 or so had been delivered to 
customers in the Denver area. The Fritchle battery system permitted a 
driving range of 100 mi or more over relatively level terrain between 
overnight charges, a rare capability in the early years of the last 
century. Because few parts suppliers were available, Fritchle became 
noted for manufacturing both the batteries and virtually all of the 
mechanical and body components for his cars. Fritchle also maintained a 
repair center and charging station in Denver for the convenience of his 
local customers. The Fritchle batteries generally lasted for more than 
10,000 mi and could be replaced at a cost of US$208. The cars were 
advertised and trademarked as "100-mile Fritchle Electrics," and they 
lived up to this claim. Another feature of the Fritchle was a 
regeneration system in which the motor became a generator when the car 
was coasting downhill, thereby partly recharging the batteries. 
 
     Electric automobiles were usually advertised as town 
cars suitable for short runs over reasonably good roads in areas where 
recharging stations were readily available. Fritchle, on the other hand,
 promoted the electric as suitable for speed and long distance touring. 
As shown in Figure 1, Fritchle challenged other manufacturers to match 
their electric vehicles against his in a contest of speed, power, and 
endurance. Finding no takers, Fritchle promoted his cars by undertaking 
an endurance run from Lincoln, Nebraska, to New York City in a 1908 
regular production two-seat Victoria model selling for US$2,000. The car
 weighed 2,100 lb, including 800 lb of batteries. He took along a set of
 tools, chemicals to service the batteries, and one extra tire and inner
 tube.
     So confident was he in his car that he did not bring any spare 
mechanical parts. However, he thoughtfully carried a camera with a 
remote control shutter to record and publicize his adventure. Starting 
out on the cold and damp morning of 31 October 1908, he arrived in front
 of the Hotel Knickerbocker in Times Square, New York City, on 28 
November 1908 after a total driving time of 20 days. He covered the 
1,800 mi over rough to poor to nonexistent roads with no mechanical 
breakdowns. He suffered only one flat tire, and he had to reline the 
brakes with camel's hair after a long descent of the Allegheny Mountains
 in Pennsylvania. He followed a carefully planned route to assure the 
availability of charging facilities at electric central stations or at 
"electric garages" along the way. Battery recharging cost US$1/h and 
lasted up to 10 h. After a side trip to Washington, D.C., during which 
Fritchle drove up the driveway to the front of the Capitol Building, he 
and his car returned to Denver by train.
     The Lincoln-to-New York endurance run proved the 
durability and superior operation of the Fritchle Electric and earned 
Fritchle wide personal acclaim and nationwide advertising for his cars. 
He changed the name of his company to the Fritchle Automobile and 
Electric Storage Battery Company and expanded the line of cars to at 
least six different models plus a light delivery truck. Most cars were 
sold in the Denver area, but there were agencies as far away as Salt 
Lake City, Utah, and Los Angeles, California. The International Fritchle
 Company was formed after the 1908 endurance run, and a sales office 
operated for a time at 505 Fifth Avenue, New York City. 
Like most motor vehicles produced in small numbers, Fritchle cars were 
expensive. For example, the 1912 four-passenger electric touring car 
shown in Figure 2 sold for US$2,500 at a time when a 1912 five-passenger
 Ford Model T gasoline-powered touring car could be purchased for about 
US$700. The Standard Catalog of American Cars, 1805–1942 (see "For 
Further Reading") records that a total of 1,540 Fritchle motor vehicles 
were manufactured between 1905 and 1920. Peak production occurred 
between 1909 and 1914 when an average of 198 vehicles per year were 
built. After 1917, production fell dramatically as the early electric 
car progressively gave way to its gasoline-powered competition.
     In an unsuccessful effort to remain in the 
automobile manufacturing business, Fritchle introduced a hybrid 
electric/ internal combustion car in 1916, but few were sold. As 
automobile production fell, Fritchle developed a system to generate 
electricity using farmers' windmills. Between 1918 and 1923, over 80 
wind-powered electric generators were built and installed in about 20 
states and several foreign countries. 
In his later years, Oliver Fritchle worked for the Buick Motor Car 
Company for a time and remained active in the radio and electric 
industries until his retirement in 1941. He died in 1951 in Long Beach, 
California, one month short of his 77th birthday. 
Epilogue 
An immaculately maintained and fully operational 1914 Fritchle electric 
Colonial Coupe is on prominent display at the Colorado History Museum in
 Denver. One of the few remaining Fritchles in existence, the vehicle is
 on loan from its owners, Mr. and Mrs. C. Robert Lingo, other Lingo 
family members, and John Tucker. When it arrived in 1990, more than 75 
years after it was built, it was driven under its own power through the 
streets of Denver. The museum display, which also includes a General 
Electric mercury arc rectifier and control panel for home battery 
recharging, is a fitting tribute to the creator of one of the finest 
lines of early electric automobiles.
For Further Reading
C. Secrest, "Colorado's Fritchle electric auto: Cross-country in 1908," Colorado Heritage, pp. 39-44, Autumn 1999.